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Abuse directed towards women online has gained more prominence in recent years and if unchecked could be a potentially very damaging issue for the industry.With much of the earlier stigma surrounding online dating gone, the principle challenges are around ensuring the experience offered is fulfilling for users.
Going forward, how successfully free dating apps can monetise their products will be very important for industry growth.
Further challenges include tackling market problems in regards to safety, information protection, false profiles and scamming.
This page is an attempt by me to organize the vast majority of online dating related statistics and facts available on the Internet.
Almost every week there seems to be a new statistic produced that tries to top the last one.
However, there are still several identifiable demographics as yet relatively untapped by the mainstream dating market.
While dating behemoth Tinder goes from strength to strength with its ruthlessly aesthetic swiping system, many dating site users have grown weary of sifting through endless dubious candidates for any potential diamonds in the rough.
Analysts expect the acceleration to continue over the next five years.
Target marketing, changing demographics, and decreasing stigma about online dating are continually bringing new users to fore.
This report assesses the current status of the online dating industry in the UK, including the value of the market and trends and other factors likely to impact growth during the next five years.Tags: Adult Dating, affair dating, sex dating